Public Relations & Promotions Executive

Responsibilities

• Planning, implementing, and managing public relations initiatives including promotion for the company’s media assets that is aimed at achieving maximum visibility across different platforms (tv, digital, print, billboard, etc);
• Lead in monitoring of media engagement and company growth;
• Building and maintaining relationships with key stakeholders, including government agencies, industry partners, and community organizations;
• Developing and implementing effective communication strategies to ensure consistent messaging internally and externally;
• Measuring and producing reports on PR KPIs and each PR campaigns including events;
• Develop and implement comprehensive PR and promotional strategies aligned with corporate goals and media campaigns;
• Plan annual and quarterly PR calendars in coordination with content, marketing, and production teams.

Requirement

• Bachelor’s or Master’s degree in public relations, communications, marketing, or equivalent;
• Proven experience in a leadership role in PR, promotions, or related field;
• Strong strategic thinking and problem-solving skills;
• Excellent communication, presentation, and interpersonal skills;
• Extensive knowledge of media relations, crisis communication, and brand management;
• Experience in managing promotional campaigns and events;
• Ability to work collaboratively with cross-functional teams.